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The easiest way to do this business is a simple secret! Hi there George Lechter here. By the way if you are not getting my weekly emails, write me at mgauss@netrox.net with name, ID and email address! I send the best motivating and informative material I can find! The Evander Hollyfield article in the newsletter is incredible. It would have cost millions of dollars to BUY those words. We got them for FREE. Evander shows that even the tough guys need our company’s products. An excellent conversation starter. For many years, I tried to do this business the wrong way. Now I have stumbled onto the best way…it is so simple its amazing. But before, let me tell you that I tried many ways myself. Early on in my N____n career, I was fortunate to have hard working people in my group, so enjoying high income, I tried "expensive and easy" ways. I advertised, I took people to lunch, dinners, I even flew people to Hawaii, I flew people to see expensive speakers! No, that does not work, since people look at what you do and figure…I can't do that. Its not duplicatable. Recently I spoke with Dr. Roger Boger. He's a Royal Diamond who will break 8 new Diamonds in his group this year. He mentioned how he did this business. Suddenly I realized I had heard Mike Dimuccio, Dave Johnson, Alan Racco and Reid Nelson say the same thing! Yet I had never listened to this simple advice before! They had mentioned it in passing, and I had missed it! And it is what they do 95% of the time they put into this businessn! -------------------------------------------------------------- HERE IS THE SECRET: Roger told me that he recently invited a gentleman to his house. He showed him the company technologies he has incorporated into his home…his wellness home. He showed him that his kids and grandchildren use the technologies. He showed the man that when he gardens he uses the Flex. When he drinks he enjoys the Living water. When he sleeps he wakes up great and he showed him the mattress, and the quilt. When he walks he uses the insoles. He told him true, simple stories while showing him the products in action. He told the benefits. Then he closed by telling the man that he should consider checking out these technologies a bit more and maybe also incorporating them into his home…at wholesale savings. The man said "I just want to get them now." And he purchased $4,000. Why is that? Simple, we are not selling, we are sharing. We are walking the talk. Leading by example. Contrast that with going to someone's house to sell them something. When we show the technologies helping our children, people KNOW we believe in them 100%! We are expressing, not impressing. -------------------------------------------------------------------- Some details: What if your house is too modest? People do not focus on your used Pinto or your Toyota or your Lexus. People focus only on what they consider might help them. WIIFM radio: what's in it for me? So don't concentrate on your home, but rather on their needs. Ask them if anything hurts…if they see themselves using this or that product you are already benefiting from…so you may recommend a product. Or use the pretty house of an upline or a cross line.This business is fun…to get together and so on. How do you invite people into your house? The best way is to be casual but enthusiastic. Tell them a story (how the magnet relieved your back) and tell them to drop by for 10 minutes but make a specific time…or bring them. You want to show them these technologies (from Japan, or new, or amazing, etc.) so they see how you and your family are benefiting from them. And tell the person that if they become interested in any of them you can make sure they get them wholesale. If they are enthusiastic about the technologies explain that they can also do the same thing, which constitutes an exciting home business. Speak from the heart. You know that these products work! You insist your kids use them! Then you should have no problem sharing the knowledge with your friends. They may or may not want these technologies now. They may know someone who might wish to incorporate these technologies into their home! ---------------------------------------------------------------------- Now here is the neat part: if you talk to 1 or 2 people per day and show your home to 1 person per week, you will sign up on the average 1 distributor a month. At that pace you will go diamond in 3 years! That's what the average Diamond did, sign up 1 person a month for three years. It is doable. And with this new low key approach, it is easy to approach people. Again, we open with telling people we want to show them some new technologies I'm using in my home for a few minutes which have really helped my family (with a specific story…) and that after seeing them they may want to check it out further to see if they also want to incorporate some of those technologies into their home. The simplicity, honesty and duplicatibility of this system makes it much better than other "fancy systems" which are expensive, controlling, manipulative, or time consuming! That's it. This is why the Diamonds instinctively always talk about bringing people to the house. This is the big secret! YOU ARE NOT SELLING, YOU ARE SHOWING THINGS YOU REALLY REALLY BELIEVE IN THAT YOU USE ON YOUR OWN FAMILY! I remember two years ago I asked Reid Nelson to help me with a person I wanted in my business in his city. Often when I called him he was busy. With people. In his house. It's that simple. And he took my prospect into his home. But I thought the business was expos, trainings, flights, hotel meetings, fancy brochures, etc. Yet 95% of the time the leaders were simply showing people their home. So many things came together in my mind. How long does it take to show one's home? Mere minutes. Yet isn't true that we want our own kids to have our company’s products in their homes? Our own kids even ask for the products themselves! But no, we tried to "externalize" the sale, instead of showing people our own actual belief in the products. And the average distributor is not a slick speaker, but would have no problem showing products he uses. Could it be that simple? No large meetings, long trainings, dinners, air trips needed. Yes! N____n by its nature has to be a simple part time endeavor for most distributors. For a part timer it is easy to share in the way described above. People think when they see the diamonds on stage that one has to learn how to act on stage to be a diamond. What diamonds do day to day is simply see people in their home! A few times a year they go to expos for a treat, yet most distributors think THAT is the business…the glitz, meetings, the fancy sale. It's not! Keeping N____n a secret from our friends is something we do because we fear they'll reject us. Instead, showing them products we use is something they will come to when their back hurts and their doctor is talking surgery or pills. Most of us already have the company’s technologies in our home. We already made the investment! Now if we show the products for a few minutes a day-we are doing the business! Now what about wellness previews, Silver training, expos, etc? As long as you keep in mind that 95% of your N____n time has to be spent showing NEW people your HOME, go for it! It is a good idea to go to a Wellness Preview regularly, to see leaders, to catch up, to see other distributors, to feel part of something, to see the big picture. BUT did I say bring new people to Wellness Previews? NO! Take them to your house! If you spend 95% of your N____n time showing people the products in use in your home you will succeed. All other behaviors are really non duplicatable, they should be seen as desert after a meal. Why be so strict? Simple. If you show a friend your home with the products they can see themselves doing that. If you take them to a hotel they are thinking…I don't know if I can do this. Like losing weight, the message is simple, but strict! Eat less. Show people your home with the products in it working. If you start giving tapes out, taking people to dinner, to hotels, to events, you will be doing things those people cannot visualize doing, and you will fail to grow a simple, powerful team. It took me 8 years to learn that. I tried doing the business in 80 different ways. The simplest way is the only way." |
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